BUSINESS

Business

A smart tourism partner that understands planning, technology and operations. Our core strength is designing the best fit between travelers' flows and local content.

01 · SMART TOURISM PLATFORM

From counting tourists
to reading travelers

Counting how many people came is no longer enough. Regional tourism changes when data reveals what travelers want, where they stay and what they respond to.

Hansei T&L established the tour pass concept in Korea for the first time and has consistently designed and operated smart tourism platforms.

Key services

  • Tour pass platform development and operation
  • Smart tourism city design and implementation plans (Ministry of Culture, Sports and Tourism · Korea Tourism Organization)
  • Culture & Tourism Smart City projects (Ministry of Land, Infrastructure and Transport)
  • Regional tourist information systems
  • Travel booking and membership platforms

Our approach

  • UX design that reads the traveler's context
  • Interpreting tourism spending data and feeding it back into policy and products
  • Sustainable platform operation linking the public and private sectors
02 · SMART MOBILITY

Smart tourism is completed
by how people move

We design convenient journeys for tourists and business visitors through AI-driven hyper-personalization, and develop platforms for premium ground transport services.

REFERENCE · 2026Zentle platformVrum Korea's AI-based premium chauffeur and tour booking platform
  • Mobility service planning and platform development
  • Designing travelers' routes and journeys
03 · RESEARCH & PLANNING

Research & PlanningReading the field, designing with data

Led by our corporate R&D center, the Smart Tourism Institute, we work with public agencies, local governments, universities and research institutions to deliver evidence-based solutions for sustainable regional tourism.

Capabilities

  • Smart tourism policy research and strategy
  • Smart tourism city master planning and spatial design
  • Regional tourism intellectual capital analysis and ecosystem design
  • R&D, industry–academia projects and public tourism contracts
  • Certification and training program design for tourism professionals (see 04)
View research projects
04 · CERTIFICATION & TRAINING

Designing the systems that develop
the professionals who lead in the field

Drawing on leading international practice, we research and design training curricula and assessment and certification systems for regional tourism professionals.

Professional Tour Guide Certification

Regions
Busan · Ulsan · Gimhae · Tongyeong · Geoje · Gyeongju (6 cities)
Course
4 weeks (3 weeks theory + 1 week field practice) · Region-specific curricula
Certification
Valid for 2 years · Periodic renewal
Assessment
Local interpretation · Operations · Smart tourism readiness

Chauffeur Training Program

We design training curricula and assessment systems for professional chauffeurs delivering premium ground transport.

For travel, MICE and group inquiries, please contact our affiliate Vrum Korea, Inc..Visit Vrum Korea →